I still remember when I stumbled upon Medium from a news article I was reading. After doing some digging, I was pleasantly surprised that I could publish articles without needing to submit myself as a writer or do a pitch towards the site.
As someone who enjoys writing as a past-time, I was excited to publish my first piece of writing on Medium in 2017.
Kristo Käärmann may not be a household name, but you’re more than likely heard or seen of his startup if you’ve ever tried transferring money internationally.
As the co-founder and CEO of TransferWise, this fintech startup has saved its users billions of dollars when sending money abroad without the hidden costs that usually tie into it. The company has raised $1.1 billion since its inception in 2011, skyrocketing its growth in only a decade of operating.
With investors like Andreessen Horowitz, Index Ventures, and Richard Branson himself in their books, TransferWise had the interest of many big names. …
Robinhood is the posterchild of retail investing for millennials. With huge groups dedicated to trading via the application, it has taken the investing market by storm and created a new mix of investors willing to put everything on the line for a buck or two.
With 2020’s growth, Robinhood has managed to hit a massive valuation of $11.2 billion after its private funding round in September and used this opportunity to announce its IPO at the end of 2020.
In recent years, tech IPOs have been on the cover stories of success. …
Just Do It has been synonymous with Nike since the slogan started back decades ago in 1988. Since then, it has become one of the most recognizable and popular phrases worldwide and helped Nike raise merchandise and gear sales.
Taking a step back and looking at the simple three-word combination, you might think it’s a catchphrase that the marketing team randomly came up with.
However, the iconic pairing of words was actually inspired by a notorious murderer's final words back in the 1970s. Let’s take a look at how the infamous slogan was created from a criminal’s past.
It was 1976, and Gary Gilmore had just robbed and murdered a gas station attendant and a motel worker. He had also shot himself in the hand, so he went over to his cousin’s residence for medical aid but instead, she turned him over to the police. …
Often people say that first impressions don’t matter because you should focus on the long term. However, more than often, first impressions are usually what people remember you off.
This is because the primacy effect dictates that when someone experiences a sequence of events, they will remember the first thing more. This means when someone meets you for the first time, they’re most likely to remember your first impression over anything else.
This can apply to anything from dating, a startup pitch, to even your job. …
Everyone knows Youtube as one of the video social media sites in the world. After all, it helps host millions of videos and helps generates billions in advertising revenue for Google.
Since been founded in 2005 by formal PayPal employees Chad Hurley, Steve Chen, and Jawed Karim, Youtube was quickly racked up by Google in only a year and a half for a whopping 1.65 billion dollars.
Today, it brings in an extraordinary 15.15 billion dollars (2019) for Google, contributing just close to 10% of Google’s total revenue.
But Youtube wasn’t always a place where you showcase makeup videos or your funny montages. …
Marketing has evolved through the ages, but there is no doubt 2020 has changed how organizations execute their strategy. Not only did we see a shift in more online forms of marketing but also a large defocus on more traditional methods like events.
Although globally, we’ve become more assimilated with the current situation surrounding us, it's exciting to see 2021 with a more positive lens with the disaster that was 2020.
With this, the state of marketing for 2021 will include continued focuses, re-emergence of tactics that disappeared, and other concepts like AI.
Let’s take a look at what the state of marketing looks like. …
Every year we have seen developments in technology at accelerating rates. For 2020, we saw disruption as a trademark with all industries impacted across the board.
Although each organization will anticipate change every year, 2020 brought a new challenge with Covid-19, bringing impact no company would have predicted.
As organizations have responded in various ways throughout the year, we have seen a shift in how technology has influenced consumers and businesses. As we head into 2021, we have seen tech trends fall into a few categories.
According to Gartner’s top tech trend report, these include:
Many billionaires come from privileged backgrounds. This could mean having good family fortune or having a parent that knew someone in the industry.
But every once in a while, we hear of entrepreneurs who came from poverty or were immigrants from another country and built their way up into something successful.
In this list, we celebrate the entrepreneurs that came from nothing and managed to create their own empires.